The short:
Cinnamon rolls from a tube that actually taste good. Way, way better than anything from Pillsbury. 6/10
The long:
I’ll get straight to the point: these rolls come in a tube, are baked in your oven, and taste good. I almost can’t believe I just wrote that. Cinnamon rolls. From a tube. That taste good!

Immaculate Baking cinnamon roll
The bread crust has a pleasant crispness. The bread interior is moist without being gummy. The icing — vanilla — tastes a bit artificial, but is one of the better mass-produced efforts. Oh, and you know how a cinnamon roll is supposed to be, you know, a roll? These come through with flying colors: roll layers that separate like a champ!

There are actual layers!
I won’t go so far as to say that they’re better than what you’ll find at a bakery — because they’re not — but compared to the crap that Pillsbury stuffs in cardboard, the Immaculate Baking rolls are in a totally different league.
Then again, at $5 per tube (or $1 per half-height roll), they had better be bringing a party to my mouth.
The info:
Immaculate Baking Company refrigerated cinnamon rolls
Available at specialty grocery stores. Carried in the Minneapolis area by Byerly’s and Lunds.